Concealer Decoded: Your Expert Guide to Achieving Flawless Coverage 

At Revlon, we believe that concealer can be your secret weapon for achieving a flawless look. We're here to guide you through the art of its application. From tackling complexion concerns to highlighting your best features, concealer's versatility knows no bounds. In this comprehensive guide, we'll take you through the ins and outs of using concealer like a pro – from understanding its nuances to avoiding common pitfalls.

Understanding Concealer

Concealer shares a kinship with foundation, offering a slightly thicker consistency to even skin tone. It's your color corrector.  Liquid, cream, and stick concealers each bring their unique flair to the mix. 

Types of Concealers

• Liquid concealers housed in sleek tubes, provide precise application before blending. 
• Cream concealers compact and semi-solid, offer more coverage. 
• Concealer sticks provide easy-to-use, twist-up convenience.

Choose the Right Concealer

How to use concealer starts with choosing the right one. There are different types of concealers, so the first step in discovering how to use concealer is choosing the right one.

Match Your Product to Your Mission

Consider what you want to conceal. Blemishes, under-eye circles, or imperfections, each warrants a specific concealer. A skin-tone concealer, dabbed with care, combats redness, while a peachy hue hides those pesky purplish under-eye circles.

Tailor You Concealer to Fit Your Skin Type

Know your skin type to guide your makeup decisions. Creamy, hydrating concealers pamper dry skin, while matte finish concealers find their match with oily skin. Products like Revlon's ColorStay™ Skin Awaken 5-in-One offer multitasking marvels.

Level of Coverage

Do you need full coverage, or are you going for a no makeup, makeup look? How much you want or need to conceal is a factor when choosing the right concealer. Light coverage concealers feel almost translucent, providing a light layer of correcting coverage. Full-coverage concealer will feel thicker, cover more, and may require more blending.

How to Apply Concealer

• At Revlon, we believe in creating a canvas of confidence. Here's how to master concealer application:

• Prep Your Face: Concealer works best on a clean, fresh, hydrated face.

• Remember the Primer: Primer helps makeup last longer. Prepping your clean face with primer will help keep your makeup in place all day.

• Base First: Apply your foundation first. Once it's on, you'll identify where concealer is needed for color correction or blemish coverage.

• Let it Sit: Let concealer sit a while before blending. When concealer has a chance to sit on the skin, it allows it to set and provide better coverage with less product

• Brighten Your Eyes: When using concealer for a brightening effect, choosing a concealer a little brighter than your foundation is best.

• Conceal Blemishes: You want to cover blemishes, not drawing attention to them, so you don’t want to brighten them with a lighter color. Choose a concealer color that matches your foundation to cover blemishes.

• Cover the Red: The trick to covering redness with concealer is dabbing instead of dragging to blend the product into your skin.

• Setting Powder: Setting powder does more than lock in your look for the day. Applying setting powder helps keep the concealer from creasing.

 

Concealer Application Tips

Concealer is a makeup hero that goes beyond its primary role of perfecting complexions. At Revlon, we're here to uncover the hidden gems in your makeup kit, showcasing the versatile prowess of concealer. From illuminating your eyes to prepping your lids, concealer brings an array of talents that elevate your beauty routine. 

Let's dive into the realm of concealer's lesser-known, yet equally impactful, applications.

• Highlight & Contour: Concealer can be your highlighter and contour when shades align. Lighter for highlights, slightly deeper for contour.
• Eyeshadow Primer: Concealer stands in for eyeshadow primer, ensuring crease-free and long-lasting looks.
• No Makeup, Makeup: Concealer brings the magic to a flawless, effortless look.
• Brow Brilliance: Emphasize brows with a touch of concealer below the brow arch.

Common Concealer Mistakes to Avoid

Using the Same Shade for Every Effect

A common pitfall we often address is the tendency to rely on a single concealer shade for all purposes, from blemish coverage to highlighting.

Solution: Equip yourself with an array of concealer shades, including one that matches your skin tone, a couple of shades lighter, and a few tones deeper. This proactive approach ensures you're ready to craft any look you desire with precision and confidence.

Using Too Much Product

Excessive concealer creates an artificial appearance, highlighting what you aim to conceal. Remember, less is more with concealer. 

Solution: Start with foundation – it sets the tone for balanced application. If overdone, gently absorb excess with a dry sponge for seamless finish.

Forgetting to Moisturize

When under-eye skin is dry, applying concealer might lead to a flaky, uneven finish. 

Solution: Prioritize hydration. Before concealer, apply an enriching eye cream, allowing it to be absorbed by the skin. This ensures a luminous, flawless result that reflects your true beauty. No time for eyecream, check out Revlon's ColorStay™ Skin Awaken 5-in-One concealer. This marvel offers hydration and brightens skin with caffeine and Vitamin C.

Over blending

Over-blending can diminish your concealer's coverage. 

Solution: Embrace a patting technique for blending, preserving coverage and achieving a flawless finish. The patting technique, often referred to as "dabbing," involves gently pressing or tapping the product onto the skin instead of rubbing or dragging it. This technique helps to blend and layer products while maintaining coverage and preventing the disturbance of previously applied makeup.